Italian
Identity Strategist
& Creative Director
I help ambitious entrepreneurs
build premium brands
that attract trust, authority, and high-value clients.
U.S. O-1 Visa Extraordinary Ability Recognition
25+ years of experience
International clients
Clients
Collaborations with international brands








IDENTITY STRATEGY
Your brand
doesn’t reflect
your real value
Many businesses grow, but their brand stays behind.They look average, even when they are not.I help you align your identity with your real level and elevate your brand to a premium position, so it attracts the right clients, opportunities, and recognition.
WHAT I DO
How I build your brand
My work is not just design. It’s a structured process that combines identity, strategy, and visual execution. We don’t just create brands. We build positioning.
Strategy & Positioning
Define where your brand stands in the market We clarify your positioning so you attract the right clients, not just more clients.
Brand Identity Design
Create a distinctive and recognizable identity Logo, visual system, and style designed to elevate your perceived value.
Clear & Consistent Communication
Make your message instantly understood A visual language that communicates your value without explanation.
Brand Consistency
Align every touchpoint of your brand From visuals to communication, everything speaks the same language.
Digital Presence & Systems
Build a digital presence that actually works Websites and digital assets designed to reflect your level and convert.
Long-Term Brand Structure
Create a brand that grows with you a solid foundation designed to evolve and scale over time.
ABOUT
Cris Barbarino
Italian designer, entrepreneur, and Founder of Sirioos Design LLC with 25+ years of international experience across Europe, Asia, and the United States.Recognized in the U.S. with an O-1 Visa for extraordinary ability in branding and coaching, Cris helps founders and companies elevate their identity, strengthen their authority, and position themselves in the global market.


international author
Ideas that shape identity
Through his books, Cris explores identity, decision-making and personal evolution, translating complex concepts into practical direction.
ONTIME | BOOK
Being in
the
right moment
A reminder that growth doesn’t happen when you move faster, but when you move authentically.

LIFECODE | BOOK
Rewrite
yours
personal code
An invitation to recognize that your life is not random, but the coherent result of the identity you choose every day.

testimonials
Collaborating with Cristian has demonstrated how his approach combines creativity, strategy, and coaching. His communication and branding solutions help entrepreneurs and companies grow.
Alessandro Antezza
Founder & CEO Business Lifestyle USA
Cristian combines branding, design, and coaching with a rare international vision. His European experience and strategic acumen have had a real impact on the growth of my competitive real estate business.
Matteo Provasnik
Licensed Realtor, NYC
Cristian brings a powerful strategic vision to rebranding projects. His ability to analyze the market and build strong identities makes his contribution crucial to company growth.
Antonio Durante
CEO Tony Durante LLC
I've collaborated with Cristian on several strategic projects at the Polytechnic University of Milan. His ability to combine design, strategy, and branding has improved the visibility, impact, and success
Prof. Josip Kotlar
Politecnico di Milano Graduate School of Management
Cristian transformed the visual identity of our international conference, IFERA. His innovative design increased visibility, engagement, and global participation, setting a new standard for our communications.
Valentina Re
Executive Director IFERA
Cristian combines graphic design and coaching in an innovative method that helps professionals transform their mindset, identity, and career. His project Graficoach has created a unique approach to professional development.
Marco Bigornia
Director of Training Allenati per l’Eccellenza
In the project for L'Occitane with Lifegate, Cristian demonstrated creativity, vision, and great professionalism. The resulting design strengthened the initiative, making a tangible contribution to its success.
Paolo DePonti
CEO and Head of Strategy Veralab & Overskin
Cristian's gaze clearly sees what often remains hidden. With sensitivity and clarity, he guides people to recognize themselves and walk courageously toward authenticity.
Dott.ssa Deborah Di Matteo
Management Consultant and Innovation Manager
He created an elegant new brand identity for my boutiques in Florida, leaving a memorable impression. Creativity, Italian flair, and attention to detail make his work truly unique. I highly recommend Cristian.
Daniela Lovera
CEO Daf&Dream Italian Boutique
Cris is a guarantee. Professional, precise, and passionate about his work. He knows how to listen to clients, understand their real needs, and transform them into concrete results, building solid, lasting relationships. I highly recommend him.
Kiari LadyBoss
Vloggers & Influencers NYC 4 ALL
CONTACT CRIS
Let’s build your next level brand
If you’re ready to elevate your positioning and work on your brand seriously, let’s talk.
Book now a strategic call!
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